{"id":246,"date":"2024-12-01T22:20:00","date_gmt":"2024-12-01T21:20:00","guid":{"rendered":"https:\/\/www.qualitycreation.eu\/?p=246"},"modified":"2025-01-09T15:34:45","modified_gmt":"2025-01-09T14:34:45","slug":"branding","status":"publish","type":"post","link":"https:\/\/www.qualitycreation.eu\/pt\/branding\/","title":{"rendered":"A marca QUALITAS"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"246\" class=\"elementor elementor-246\">\n\t\t\t\t<div class=\"elementor-element elementor-element-40f8d1ee e-flex e-con-boxed e-con e-parent\" data-id=\"40f8d1ee\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5c46c15a elementor-widget elementor-widget-text-editor\" data-id=\"5c46c15a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p>Os principais componentes da marca QUALITAS s\u00e3o o log\u00f3tipo e o manual de identidade visual.<\/p>\n\n<p><strong>Log\u00f3tipo do projeto QUALITAS<\/strong><\/p>\n\n<p>O log\u00f3tipo do projeto QUALITAS \u201cCria\u00e7\u00e3o de valor para promover a resili\u00eancia, a sustentabilidade e a capacita\u00e7\u00e3o do sistema europeu de ensino e forma\u00e7\u00e3o profissional\u201d \u00e9 composto por dois elementos centrais:<\/p>\n\n<p>FORMA\u00c7\u00c3O. Tr\u00eas elementos alinhados representam a \u201cforma\u00e7\u00e3o\u201d: o elemento central \u00e9 um \u201clivro aberto\u201d, como s\u00edmbolo da forma\u00e7\u00e3o tradicional, normalmente caracterizada pelo uso de material did\u00e1tico em papel; a forma\u00e7\u00e3o tradicional abre-se em dire\u00e7\u00e3o aos dois elementos laterais, que s\u00e3o s\u00edmbolos das dimens\u00f5es mais amplas da aprendizagem educativa, nomeadamente a educa\u00e7\u00e3o e forma\u00e7\u00e3o profissional efectuada tamb\u00e9m com recurso a v\u00e1rias ferramentas modernas e eficazes. Para al\u00e9m disso, os elementos laterais que t\u00eam a forma de setas, simbolizando assim o processo de emancipa\u00e7\u00e3o e de transmiss\u00e3o, e as rela\u00e7\u00f5es entre o ensino e a aprendizagem individual e coletiva.<\/p>\n\n<p>VALOR. Os novos instrumentos de educa\u00e7\u00e3o e de forma\u00e7\u00e3o profissional criam um valor inovador que \u00e9 simbolizado no log\u00f3tipo pelo \u201cdiamante\u201d. Para al\u00e9m do conceito de valor como n\u00edvel mais elevado de objetivos e expetativas, o diamante representa tamb\u00e9m a concretiza\u00e7\u00e3o do valor das necessidades do mercado de trabalho atual.<\/p>\n\n<p><a href=\"\/wp-content\/uploads\/2025\/01\/QUALITAS-Visual-Identity-manual.pdf\"><strong>Manual de identidade visual<\/strong><\/a> (ainult EN)<\/p>\n\n<figure class=\"wp-block-image size-large is-resized 'border-style=1' , 'border-color=#000;' 'border-width=1;'\"><\/figure>\n<p><a href=\"\/wp-content\/uploads\/2025\/01\/QUALITAS-Visual-Identity-manual.pdf\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-1369\" src=\"https:\/\/www.qualitycreation.eu\/wp-content\/uploads\/2025\/01\/QUALITAS_Visual_Identity_Co-212x300.png\" alt=\"QUALITAS_Visual_Identity\" width=\"212\" height=\"300\" srcset=\"https:\/\/www.qualitycreation.eu\/wp-content\/uploads\/2025\/01\/QUALITAS_Visual_Identity_Co-212x300.png 212w, https:\/\/www.qualitycreation.eu\/wp-content\/uploads\/2025\/01\/QUALITAS_Visual_Identity_Co.png 724w\" sizes=\"auto, (max-width: 212px) 100vw, 212px\" \/><\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Os principais componentes da marca QUALITAS s\u00e3o o log\u00f3tipo e o manual de identidade visual<\/p>\n","protected":false},"author":2,"featured_media":471,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[],"class_list":["post-246","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/posts\/246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/comments?post=246"}],"version-history":[{"count":117,"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/posts\/246\/revisions"}],"predecessor-version":[{"id":1387,"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/posts\/246\/revisions\/1387"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/media\/471"}],"wp:attachment":[{"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/media?parent=246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/categories?post=246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.qualitycreation.eu\/pt\/wp-json\/wp\/v2\/tags?post=246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}